Mastering Time Zone Etiquette for Touring Artists
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When booking shows for performers, especially those who tour internationally or have fans across multiple countries, respecting their time zones is not just a courtesy—it’s essential for smooth logistics and strong professional relationships. Performers often have tight schedules that include rehearsals, travel, media appearances, and rest periods. Ignoring time differences can lead to missed calls, late-night bookings, or early morning rehearsals that disrupt their circadian rhythm and performance quality. This can severely impact vocal health and stage energy
Start by finding out exactly where the performer is based or where they will be performing. Always verify location via official tour itineraries or their management team. Don’t assume they’re in the same zone as you. An artist in Seattle is four hours behind London and six hours behind Berlin. A meeting scheduled at 10am your time might be 7pm their time—or even midnight if they’re on the other side of the globe. That’s 1am in Tokyo, 4am in Singapore, or 3am in Mumbai
Always confirm the performer’s current time zone before scheduling any call, rehearsal, or meeting. Double-check by asking their assistant for confirmation. Make sure you’re viewing the event in the performer’s time zone, not just your own. Always list the time in three formats: your time, their local time, and UTC. For example: "Meeting at 2pm Eastern Time / 11am Pacific Time / 7pm London Time." 19:00 GMT
Avoid scheduling calls outside of reasonable working hours. Don’t treat their schedule as flexible just because you’re in a different time zone. Most performers appreciate consistency and boundaries. Try to keep meetings within standard business hours, typically between 9am and 6pm in their local time. If an emergency arises, give as much notice as possible and apologize for the inconvenience. Always lead with empathy: "I know this is outside normal hours—thank you for accommodating this"
When coordinating international tours, account for jet lag. They need time to reset their internal clock before performing. Give them at least 24 hours to adjust. This shows you value their well-being and understand that their voice, energy, and physical health directly impact the show. Recovery time isn’t optional—it’s part of the show
Also, consider time zone differences when setting deadlines for digital materials like setlists, lighting cues, or promotional assets. Always check their local time before hitting "send". Give generous lead times and always ask when is the best time for them to receive files or feedback. "When would be the most convenient time for you to provide feedback?"
Lastly, go visit original article always communicate with empathy. "I appreciate you adjusting your schedule across time zones—this means a lot". People notice when you make an effort to honor their schedule and personal time. Respecting time zones builds trust, shows professionalism, and helps ensure the performer feels supported rather than exploited
In the music and performance industry, where passion meets pressure, small acts of consideration can make a big difference. Taking the time to understand and respect where someone is, literally and figuratively, lays the foundation for successful, lasting collaborations
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