Poor Sign Maintenance
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One of the most common oversights in sign maintenance is to disregard signs entirely. Simply erecting a sign and never cleaning it or repairing it is a surefire way to tarnish your brand's image. Over time, signs can become weathered, developing cracks that not only make them look bad but also weaken their foundations. This is especially concerning for digital displays, which can be damaged by exposure to the elements and become a health risk.
Another bungle is to only focus on the surface-level aspects of sign maintenance. Cleaning the sign periodically is a good step, but it's only half the fight. You also need to inspect your sign for any latent defects that could cause problems down the line. This includes checking for signs of wear and tear, uneven wear on hardware, and control boxes that may be aging poorly. Regular inspections can help you catch problems before they become major expenses and a source of increased pressure.
In addition to disregarding signs or only focusing on perfunctory upkeep, businesses often make the error of using unqualified personnel to perform maintenance. Unless you're doing routine custodial maintenance, it's usually best to hire a competent craftsman to handle repairs and maintenance. These experts have the credibility and authority to tackle complex problems and ensure that the job is done right the first time.
Finally, one of the common mistakes in sign maintenance is neglecting regulatory changes. As rules and ordinances change, so too do the requirements surrounding signage. If your sign does not meet current specifications, you may be at risk of repercussions, including destruction of the sign.
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